Notes

On production, editing & building authority through audio.

Notes on podcast production, for people who'd rather focus on their show than their editing software.

A milestone path rising from step one toward a glowing record button, over an audio waveform

How to Start a Podcast in 2026: A Full Beginner Walkthrough

A step-by-step guide to how to start a podcast in 2026 — concept, gear, recording, editing, hosting, and promotion — with realistic time and cost, for complete beginners.

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A split graphic contrasting Riverside recording on the left and Descript text-based editing on the right, with a VS badge between them

Tools12 min read

Descript vs Riverside (2026): Podcast Editing Software Compared

Descript vs Riverside in 2026 — a hands-on comparison of the two most popular podcast tools. Which is better for recording, editing, AI features, video, and price, and why many creators use both.

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Bitcoin19 min read

Why Bitcoin Podcasts Work: How Audio Became Crypto's Trust Engine

Bitcoin is hard to explain and easy to distrust. This is a deep dive into why podcasts have become the medium of record for crypto — how audio builds trust, educates, and compounds — with two shows we produce as worked examples.

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Analytics10 min read

Podcast Analytics: The Metrics That Actually Matter (and the Vanity Numbers to Ignore)

A producer's guide to podcast analytics — what downloads really measure, why consumption and retention matter more, and the five numbers worth checking every month.

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An abstract network of connected nodes around a central microphone, representing podcast guest connections

Growth9 min read

How to Book Great Podcast Guests (Without a Big Name or a Big Budget)

A practical system for booking podcast guests who actually move the needle — how to find them, the outreach email that gets a yes, and how to make saying yes effortless.

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Production11 min read

Podcast Audio Quality: A Producer's Guide to Sounding Broadcast-Ready

How to make your podcast sound professional — room and mic technique, the gear that matters, the signal chain, editing, and the loudness target most shows get wrong.

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Marketing9 min read

Repurposing Podcast Content: Turn One Episode Into a Month of Marketing

A system for repurposing podcast episodes into clips, video, blog posts, newsletters, and social content — so one recording works for weeks instead of a day.

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SEO11 min read

Podcast SEO: How to Get Your Show Found in Search and AI Answers

Podcasts are invisible to search engines by default. Here's how to make your show discoverable — episode titles, transcripts, per-episode pages, schema, and AI answers.

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Resource

The best Bitcoin & crypto podcasts to follow in 2026

A hand-picked directory of shows on sound money, macro, and investing — with where to listen.

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